Email Follow-up and its Importance in Your Home Business

Welcome back!

Are you prepared to learn a very important tip in network marketing? The follow up is where the money is!

Most people will not sign up the moment you show them the plan, whether it is online or offline. This is a fact that will not change and you will need to follow up a prospect a couple of times before you can sign them up or sponsor them.

Just take this really short quiz:

Among all the tasks, which of the following makes you money?

- Lead Generation - Calling Your Prospect For The First Time - Showing The Plan - Follow Up

Obviously it is the follow-up. Compared to all the other tasks, even the least amount of time spent on follow-up will still generate MORE MONEY than the rest. The 80/20 rule applies where 20% of the actual work generates 80% of the results This is scientifically proven in everything that people do.

Now, there are many ways you can execute the follow up. You can drive out and meet people. You can ask them what they feel about your network marketing opportunity, or you can use emails to try and connect with your prospect.

An autoresponder is one of the best tools you can use to automate the follow-up process. On the Internet, here’s what you can do:

- Generate leads from blogs, organic search, pay-per-click advertising, banner advertising, forums or Facebook.

- Drive those traffic to a lead capture or opt-in page and capture those leads by offering them a free E-book or newsletter. The key is to legally bribe them into joining your newsletter and your mailing list.

- Use a series of follow up emails. You should focus on giving them valuable information in your newsletter. Do not try and sell them things on the first contact. Instead, offer them tips on how your product can help them or how your network marketing business can help them to solve certain problems in their lives. Soft sell them regarding your business opportunity for a period of 7-10 days because you want them to get to know you. This will help you to build rapport with your prospects.

- Finally, pitch your network marketing business once you feel that they are sufficiently warmed up. You can also send them personal messages to ensure them that they are not receiving mail from a robot.