6 Ways to Keep Your Network Marketing Downline Around

Welcome back!

What’s the best way to keep distributors from dropping out of your network marketing organization? This is a question that’s been asked since the beginning of time (or at least since the beginning of network marketing!) There are some things you can do to keep more of them around for longer

The longer your new distributor stays active in your organization, the more money you’re going to make. Therefore, this is an extremely important part of running your business. There are many ways to help ensure they’ll stick around, here are 6 ideas that have worked for me.

1. Choose a good company. This is the very important. You want to align yourself with a company you can be proud of and that has exceptional products, so that they will want to stay involved even if they aren’t making much money.

2. When you sign them up, make sure they buy your companies most expensive option. That way they’ll be more likely to stick around because they have that financial investment. My company has a package that costs $1200, containing all of the products they offer plus many additional sales tools and event passes. My new recruit can try everything that applies to her, and retail the products she doesn’t need.

3. Help them learn to monetize their business. This is the process of earning some money right away to help offset their startup and monthly expenses until they get their MLM rolling. One way to do this is with affiliate marketing, which is promoting someone elses products online and earning a commission from them. This doesn’t cost anything to do and can create some income right away.

4. Get to know them. In order to develop loyalty and accountability, you need to have a personal relationship with the people you sign up. If you just enroll people automatically on the internet or some other way, you may be able to sign them up in bunches, but you’ll also lose them in bunches too because no one will know or care if they walk away. Network marketing requires personal contact, if you’re not comfortable with that, this isn’t the business for you.

5. Give them a plan. Train them. Let them know what to expect. Don’t oversell, don’t tell them they’ll be making $1000/month in 6 months, or that they can retire in 2 years. It’s probably not going to happen, and if you tell them that in order to get them into your business, you’ll be damaging them, which is not cool.

6. Don’t assume that because you like to do recruit one way that your new distributor will do the same. Every one is different, and if you can help them to discover what works for them you’ll be much better off in the long run. Just because you like to work online doesn’t mean they necessarily will - maybe they’ll be great at making cold calls or in their warm market. Keep an open mind!

Your goal is to keep that new distributor involved for as long as possible. Every month they work the business is another month closer to success for you and them. Keeping them an extra 6 months might make the difference between succeeding and failing for you and that new recruit!